The Royal Mint looked to secure a retail estate in London and briefed the design of a store based on a 280m2 footprint to showcase several keys areas of their coin portfolio. The space was sectioned with the highest selling items and lowest dwell time, i.e. Commemorative and Collectible coins, at the front of the store, a gift shop with branded merchandise was placed centrally, and the Historic Coin Experience was sited behind, away from the main footfall. At the rear of the store an invite only area was created for investments and bullion. Category: Retail Interior. Software: 3ds Max (V-Ray), Unreal, Photoshop. Copyright: Oakwood Agency.
The Royal Mint Experiential
HMV 4K Display, Warner Bros.
Warner Bros wanted to promote the benefits of the 4K UHD platform and began a campaign in HMV to improve visibility of their films. Concepts centred around the overall experience, picture clarity and cinematic style within a hi tech brushed aluminium stand out aesthetic. 3 stores were selected for the trials including Reading, Chelmsford and Oxford St. Kits were developed that included timber arches, gondola education fins, magnetic shelf strips and hanging banners. For the flag ship store various wayfinding graphics were added along with a fully backlit wall bay and TV promotional area. A lower spec printed polypropylene solution was developed and rolled out for the remaining 80 HMV stores. Category: POS. Software: 3ds Max (V-Ray), Inventor, AutoCAD, Photoshop.Copyright: Oakwood Agency.
HMV 4K Displays, Warner Bros
Selfridges, Universal Studios
Design, construction and installation of a Despicable Me 3 concession for Universal Studios within the toy areas of the Selfridges London Oxford Street, Manchester & Birmingham regional stores to promote the release of the upcoming film. The aim was to create a destination for fans that featured an interactive photo opportunity with built in headphones to listen to the soundtrack of the summer, large scale lenticular panels and extraordinary handmade props which included neon Rubix cubes and functional geometric display cubes. Category: Shop-In-Shop. Software: 3ds Max (V-Ray), AutoCAD, Photoshop.Copyright: Oakwood Agency.
Despicable Me3, Universal Studios
The Toy Store, Mattel (Thomas & Barbie)
Shop-in-shop solutions for the Thomas & Friends and Barbie brands in the Toy Store on Oxford Street. The design was to be clearly focused on experiential – a flagship store for consumers by providing an engaging, memorable and hi-tech customer experience. The Thomas & Friends area brought to life recognisable characters and destinations from the fictional Sodor Island and provided consumers with various photo opportunities and interactive games. The Barbie area was themed 'Fashion' and featured an interactive catwalk and outfit design studio. Category: Shop-In-Shop. Software: 3ds Max (V-Ray), AutoCAD, Photoshop. Copyright: Oakwood Agency, Propability, Fourth Reality. Click Here:Interactive Barbie.
The Toy Store, Thomas & Barbie
Coffee Shop, Eat.Drink.Be.
Tasked with repurposing an existing jewellery shop in the centre of Winchester into a coffee shop. General colour schemes, fixtures and fittings were proposed and once established interior visuals were generated. The consultation process continued throughout the fit out process until the cafe opened to the public. Category: Interior Design. Software: 3ds Max (V-Ray), AutoCAD, Photoshop. Copyright:Oakwood Agency.
Eat, Drink & Be. Coffee Shop.
Airport Retail & Play Area, Fisher-Price
A pop-up shop for Fisher Price was constructed within the South Terminal of Gatwick Airport. Targeted at adults with young children waiting for flights the unit was designed to provide a secure soft play area alongside retail selling space. The unit was installed ‘Airside’ amid high security and suitable materials had to be specified far beyond those commonly used in supermarkets/shopping malls to ensure they met stringent fire and safety requirements. Specialist teams were managed and the build was completed within a tight timeframe to minimize disruption within the airport. Category: Shop-In-Shop. Software: 3ds Max (V-Ray), AutoCAD, Photoshop.Copyright: Oakwood Agency.
Airport Play Area, Fisher Price
POS Solutions, Various Clients
Collection of POS solutions completed for a variety of clients such as Brita, Heritage Bathrooms, LG Electronics, Mars, Mattel, Onyko, Oregon Scientific, Philips, Warner Bros, and Worx, whilst working at Oakwood Agency. Category: Experiential. Software: 3ds Max (V-Ray), AutoCAD, Photoshop. Copyright: Oakwood Agency.